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Digital Media Manager

Job Location

St. Louis, MO

General Summary

The Alzheimer's Association is the leading voluntary health organization in Alzheimer's care, support and research; and the premier source of information for the estimated 5 million Americans and their families who are living with the disease.  As an employer, the Association has been recognized as a top large nonprofit to work for by The NonProfit Times for the past seven years.  The Greater Missouri Chapter of the Alzheimer's Association, with its main office in St. Louis, has a service area encompassing 96 counties - 86 in Missouri and 10 in Illinois. 

The Greater Missouri Chapter is seeking a skilled and motivated communications professional to oversee its digital efforts - social media platforms, website and e-newsletters. This role is integral to the Chapter’s efforts to increase awareness of Association programs/services and signature fundraising events – Walk to End Alzheimer’s and The Longest Day.  The Digital Media Manager will work closely with the Vice President of Communications and the Chapter leadership team on overall communications and marketing strategy; as well as provide counsel and support to other members of the Chapter team.  Additionally, the Digital Media Manager will serve as a regional expert and consultant to support the digital efforts of other Chapters.  This is an awesome opportunity for ownership and leadership.

Essential Job Functions

  • Manage the Chapter’s digital media - social platforms, website and e-newsletters - including developing a strategy to integrate the components and increase engagement 
  • Lead the Chapter’s effort to create and curate compelling content to share on social, website, and in traditional media outreach
  • Direct paid social and search campaigns (including messaging and ad buys) and analyze performance of those campaigns
  • Provide ongoing digital media counsel and support to other Chapters in the region
  • Play a key role in the development of the Chapter's overall communications and marketing plan
  • Participate in the development and implementation of media relations strategy and outreach in the St. Louis area
  • Assist with various writing projects

Minimum Requirements

  • Bachelor's degree in journalism, communications, marketing or related field
  • Minimum 5 years communications/marketing experience, with significant experience in leading  social media and digital initiatives
  • Proven success in developing and optimizing social/digital initiatives
  • Exemplary writing and editing skills, specifically for social/digital channels
  • Advanced expertise with Facebook, Twitter, and LinkedIn
  • Solid website management experience
  • Basic knowledge and understanding of website analytics, SEO/SEM, and Google advertising
  • Experience with shooting and editing photos and video for social/digital channels
  • Excellent project management skills and attention to detail

Click Here to Apply

We are an Affirmative Action, Equal Opportunity Employer and we appreciate your interest in the Alzheimer's Association.

 

 

 

Alzheimer's Association

Our vision: A world without Alzheimer's disease®.
Formed in 1980, the Alzheimer's Association is the leading voluntary health organization in Alzheimer's care, support and research.